{"id":579,"date":"2021-03-02T16:40:33","date_gmt":"2021-03-02T16:40:33","guid":{"rendered":"http:\/\/www.friezedesign.co.uk\/blog\/?p=579"},"modified":"2022-06-08T13:37:57","modified_gmt":"2022-06-08T12:37:57","slug":"improve-your-image","status":"publish","type":"post","link":"https:\/\/www.friezedesign.co.uk\/blog\/improve-your-image\/","title":{"rendered":"Improve Your Image"},"content":{"rendered":"<style>.wp-block-kadence-advancedheading.kt-adv-heading_92365a-8d, .wp-block-kadence-advancedheading.kt-adv-heading_92365a-8d[data-kb-block=\"kb-adv-heading_92365a-8d\"]{text-align:center;font-weight:400;font-style:normal;font-family:Georgia, serif;text-transform:capitalize;color:#ea024d;}.wp-block-kadence-advancedheading.kt-adv-heading_92365a-8d mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading_92365a-8d[data-kb-block=\"kb-adv-heading_92365a-8d\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading_92365a-8d img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading_92365a-8d[data-kb-block=\"kb-adv-heading_92365a-8d\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h4 class=\"kt-adv-heading_92365a-8d wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading_92365a-8d\">&#8220;Images On Your Website Are Hugely Impactful, So Don&#8217;t Spoil It By Using Poor Quality Ones&#8221;<\/h4>\n\n\n\n<p>As visual beings, we&#8217;re naturally drawn to the imagery (photos, graphics) we see on websites &#8211; whether they&#8217;re good quality images or not. And like we might when encountering &#8216;poor quality writing&#8217; on a website, we instinctively make a &#8216;judgement&#8217; on poor images too. Unprofessional?<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Now there may be occasions when you have no choice, but it&#8217;s actually better to offer no image at all, if the alternative is to offer a poor quality one.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why We Should Use Images on Our Websites<\/h2>\n\n\n\n<p>Using images on a website can be effective in a number of important ways, including:  <\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Adding impact<\/li><li>Drawing attention<\/li><li>Breaking-up content<\/li><li>Creating layout structure<\/li><li>Informing and illustrating<\/li><li>Decoration and styling<\/li><li>Aesthetic enhancement<\/li><li>Helps with SEO<\/li><\/ul>\n\n\n\n<p>Some of these image use-cases will be prerequisite; such as your organisation&#8217;s branding and style, or where specific contextual images are required &#8211; a photo of the specific place or person for example. And even these images can be greatly enhanced by an experienced photo editor (<a href=\"http:\/\/www.friezedesign.co.uk\/contact-us.html\">contact us!<\/a>).<\/p>\n\n\n\n<p>However, most images used on most websites are, to some degree, generic &#8211; meaning that potentially there are many images that would fit equally well in the particular context you require. Given that choice in these cases, wouldn&#8217;t it be wise to use the best quality image available to you?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Source Good Quality Images for Your Website<\/h3>\n\n\n\n<p>There are many royalty-free photo libraries available on the Web. Professional and semi-professional photographers just want their work seen and used, and will offer a selection of stock images for free. They&#8217;ll likely be even more to choose from if you&#8217;re a charity or non-profit making organisation.<\/p>\n\n\n\n<p>Just use a Search Engine and type in something like &#8216;royalty-free image library&#8217; or &#8216;free image library&#8217;. All these libraries will have their own search system to allow you to drill-down on any topic you are looking for.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Further Refinement<\/h4>\n\n\n\n<p>If you have the in-house capability or have access to someone with photo-editing skills, remember this gives you additional practical and creative options.<\/p>\n\n\n\n<p>Most photos found on photo library websites offer options on the photo size (width\/height, not bytes), the largest versions will allow you to crop-in on areas of the photo that work better for you. You can also change the ratio too &#8211; change a portrait image into a landscape image, or a square image.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Commission Photography<\/h3>\n\n\n\n<p>If you are in a situation where you really do require bespoke images for your website, it is worth seeking out a professional or semi-professional photographer to see what they can offer. <\/p>\n\n\n\n<p>With digital technologies, the whole photographic process has in many ways, become easier and cheaper, and as a consequence there are many more people taking photographs. Some will naturally go on to learn the art of photography in more depth, and perhaps one of them is a friend of friend?<\/p>\n\n\n\n<p>Commissioning a decent photographer may not be as expensive as you might imagine, and the results could really improve your image. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Images On Your Website Are Hugely Impactful, So Don&#8217;t Spoil It By Using Poor Quality Ones&#8221; As visual beings, we&#8217;re naturally drawn to the imagery (photos, graphics) we see on websites &#8211; whether they&#8217;re good quality images or not. And like we might when encountering &#8216;poor quality writing&#8217; on a website, we instinctively make a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[59,61,62,26,63,60,58],"class_list":["post-579","post","type-post","status-publish","format-standard","hentry","category-web-design","tag-better-images","tag-image-editor","tag-image-library","tag-professional-web-design","tag-quality-web-images","tag-web-photography","tag-website-images"],"_links":{"self":[{"href":"https:\/\/www.friezedesign.co.uk\/blog\/wp-json\/wp\/v2\/posts\/579","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.friezedesign.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.friezedesign.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.friezedesign.co.uk\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.friezedesign.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=579"}],"version-history":[{"count":35,"href":"https:\/\/www.friezedesign.co.uk\/blog\/wp-json\/wp\/v2\/posts\/579\/revisions"}],"predecessor-version":[{"id":828,"href":"https:\/\/www.friezedesign.co.uk\/blog\/wp-json\/wp\/v2\/posts\/579\/revisions\/828"}],"wp:attachment":[{"href":"https:\/\/www.friezedesign.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=579"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.friezedesign.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=579"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.friezedesign.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=579"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}