“What are the benefits of having a Custom built website?”
Do you consider your organisation to be unique? Do you have a custom logo, or did you just grab a pre-built, generic logo and put your name under it? How about your colour-scheme; just casually selected, with little thought?
What about your writing style, does it have a particular tone? It’s likely, in all these cases, you’re already doing things bespoke? But why? Because bespoke is better.